Marketing information will be used primarily for matching prospective buyers to available properties, sending property details to portals and/or your agency website, and generating brochures.
STEP-BY-STEP
- From the property view click Marketing > Descriptions and Media.
- Click Update to edit the property details.
- Click Save.
All changes take immediate effect, but it may take some time to see changes to marketing information reflected in property portals since these are only updated periodically during the day.
The following fields can be found in each section of the marketing details page.
Marketing Status
Marketing Status
This can be set to Available, Reserved, Sold Subject to Contract and Under Offer. Only available properties will be be included in results when matching against prospective buyers.
You may see a warning if the postcode has not been provided for this property, since the key marketing activity of advertising on property portals will not be possible unless a postcode is present. You can edit the property address details via Property > Details > Update.
Sales Details
Price
The asking price for the property.
Price Qualifier
Additional qualifying information relating to the sale price specified.
Property Details
Property Type
Choose from the list, which is based on the property types supported by the major property portals according to the ubiquitous RightMove property feed specification.
Receptions
Number of reception rooms
Bedrooms
Number of bedrooms
Bathrooms
Number of bathrooms
Heating Options
You can specify multiple heating types present in this property.
Property Size
Overall property area, in the specified units.
Description
Description
You can provide a full detailed description of the property and features, and include basic formatting such as bold and italic text and bullet points.
Summary
The summary is a more concise version of the detailed description, and is typically the introduction found on property portals or websites. Often this is a slightly modified version of the overall description so you can Copy the Description to the summary area and speed up the editing process.
Virtual Tour
Our system does not provide a video hosting service, as there are other dedicated video hosts such as YouTube and Vimeo which offer much more than we ever could. Instead you should upload your video to your preferred platform and you can then store that external link to a virtual tour or video footage, along with an appropriate caption if required.
Public URL
This field can be used to store an external portal listing, since often it's the portal listing which is most attractive sales material and this enables easy sharing with potential buyers.
Property Features
Include up to 10 concise property features which will typically appear in bullet point form on marketing material. Add a new feature by clicking the green + icon, and remove an existing feature by clicking the red X icon.
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