Marketing data for sale properties

Marketing information will be used primarily for matching prospective buyers to available properties, sending property details to portals and/or your agency website, and generating brochures.

STEP-BY-STEP

1. From the property view click Marketing > Descriptions and Media. 
   
   
   
   
2. Click Update to edit the property details.
   
   
   
   
3. Click Save.

All changes take immediate effect, but it may take some time to see changes to marketing information reflected in property portals since these are only updated periodically during the day. 

The following fields can be found in each section of the marketing details page. 

Marketing Status

Marketing Status

This can be set to Available, Reserved, Sold Subject to Contract and Under Offer. Only available properties will be be included in results when matching against prospective buyers. 

You may see a warning if the postcode has not been provided for this property, since the key marketing activity of advertising on property portals will not be possible unless a postcode is present. You can edit the property address details via Property > Details > Update. 

Sales Details

Price

The asking price for the property.

Price Qualifier

Additional qualifying information relating to the sale price specified. 

Property Details

Property Type

Choose from the list, which is based on the property types supported by the major property portals according to the ubiquitous RightMove property feed specification. 

Receptions

Number of reception rooms

Bedrooms

Number of bedrooms

Bathrooms

Number of bathrooms

Heating Options

You can specify multiple heating types present in this property. 

Property Size

Overall property area, in the specified units. 

Description 

Description

You can provide a full detailed description of the property and features, and include basic formatting such as bold and italic text and bullet points. 

Summary

The summary is a more concise version of the detailed description, and is typically the introduction found on property portals or websites. Often this is a slightly modified version of the overall description so you can Copy the Description to the summary area and speed up the editing process. 

Virtual Tour

Our system does not provide a video hosting service, as there are other dedicated video hosts such as YouTube and Vimeo which offer much more than we ever could. Instead you should upload your video to your preferred platform and you can then store that external link to a virtual tour or video footage, along with an appropriate caption if required.

Public URL

This field can be used to store an external portal listing, since often it's the portal listing which is most attractive sales material and this enables easy sharing with potential buyers.

Property Features

Include up to 10 concise property features which will typically appear in bullet point form on marketing material. Add a new feature by clicking the green + icon, and remove an existing feature by clicking the red X icon.